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This is not your average real estate podcast. Brian Icenhower isn’t afraid to tell it exactly as it is — no fluff, no nonsense. Listen in as Brian discusses key real estate industry trends, shares proven success strategies and systems, and reveals the tactics and tools top producing real estate agents use to fuel their growth. Real estate executive, speaker, best selling author, and real estate industry thought leader, Brian Icenhower is the founder of Icenhower Coaching & Consulting, a coaching program that includes production training courses, systems, and resources for real estate agents, as well as custom training platform solutions for teams and brokerages.
Episodes
Tuesday Sep 02, 2025
Tuesday Sep 02, 2025
In this episode, Brian Icenhower shares a powerful Listing Presentation Script to Set Expectations that helps real estate agents, team leaders, and brokers guide sellers through slow markets with confidence. Learn how to use MLS data to visually demonstrate why pricing matters, set realistic expectations, and avoid difficult conversations down the road.
You’ll discover:
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The one tool that changes every listing appointment
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How to show—not just tell—your value to sellers
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Why pricing conservatively wins in today’s market
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How to revisit pricing and views after 30 days
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What most sellers misunderstand about the agent’s role
This script isn’t just about talking points—it’s a strategy to build trust, gain influence, and get listings sold when homes are taking longer to move.
🧠 For real estate professionals ready to level up in today’s market, this episode is a must-listen.
Book a FREE coaching call:
http://CoachCallFree.com
Enroll in our online courses:
http://www.IcenhowerInstitute.com
Sign up for coaching:
http://www.IcenhowerCoaching.com
Sign up for an Agent Management Portal:
http://AgentManagementPortal.com
Join the fastest growing Facebook Group for Top Producers:
https://www.facebook.com/groups/REagentRoundTable
Tuesday Aug 26, 2025
Tuesday Aug 26, 2025
Educate your clients by using these helpful scripts for FSBO sellers and demonstrate why using a Realtor is in their own best interest.
Book a FREE coaching call:
http://CoachCallFree.com
Enroll in our online courses:
http://www.IcenhowerInstitute.com
Sign up for coaching:
http://www.IcenhowerCoaching.com
Sign up for an Agent Management Portal:
http://AgentManagementPortal.com
Join the fastest growing Facebook Group for Top Producers:
https://www.facebook.com/groups/REagentRoundTable
Tuesday Aug 19, 2025
Tuesday Aug 19, 2025
Learn how real estate brokers start their own licensing school with remote & in person classes, how to develop fee structures & compensation structures for instructors, and how to increase attendance.
🎙️Teaser:
Are you tired of hearing “I only want to recruit experienced agents”?
That mindset is holding brokers back—and today, I’m going to show you how to break free.
In this episode, we’re diving into one of the most powerful, yet underutilized strategies for real estate growth: starting your own licensing school. Whether you want to attract more agents, support your teams, or create scalable systems that free up your time, this move changes the game.
I’ll walk you through how real estate brokers start their own licensing school, step-by-step. We’ll cover the tech, the training, and how to turn a classroom into a recruiting magnet. If you’re ready to grow your brokerage by attraction instead of chasing down leads… this one’s for you.
Tune in now—your future agents are waiting.
Book a FREE coaching call:
http://CoachCallFree.com
Enroll in our online courses:
http://www.IcenhowerInstitute.com
Sign up for coaching:
http://www.IcenhowerCoaching.com
Sign up for an Agent Management Portal:
http://AgentManagementPortal.com
Join the fastest growing Facebook Group for Top Producers:
https://www.facebook.com/groups/REagentRoundTable
Tuesday Aug 12, 2025
Tuesday Aug 12, 2025
Learn the most tested and proven succession plan for real estate brokers & team leaders that has helped so many step out of production and/or leadership to start earning passive income from their businesses.
🎙️ Podcast Teaser: The Proven Succession Plan for Real Estate Brokers & Team Leaders
Are you a real estate team leader or broker-owner dreaming of stepping out of production—but feel stuck in the daily grind?
In this episode, Brian Icenhower breaks down a proven succession plan for real estate brokers and team leaders that shows you exactly how to scale your business, replace yourself, and retain your income. We’re talking real numbers, real systems, and a repeatable path to building a business that runs without you.
From identifying future leaders to creating performance-based comp plans and avoiding the dreaded "death zone," this conversation is packed with actionable advice you can’t afford to miss.
✅ Learn how to step out without losing control.
✅ Discover how to build agent accountability and retention.
✅ Unlock the systems top-performing brokers use to scale sustainably.
This isn’t just theory—this is the roadmap our clients are using right now to escape burnout and build true freedom.
🔗 Listen now and start creating your exit strategy.
Book a FREE coaching call:
http://CoachCallFree.com
Enroll in our online courses:
http://www.IcenhowerInstitute.com
Sign up for coaching:
http://www.IcenhowerCoaching.com
Sign up for an Agent Management Portal:
http://AgentManagementPortal.com
Join the fastest growing Facebook Group for Top Producers:
https://www.facebook.com/groups/REagentRoundTable
Tuesday Aug 05, 2025
Tuesday Aug 05, 2025
Learn how real estate teams attract top producing agents by implementing this tested system & criteria for lead distribution.
🎧 Show Notes
Episode Title:
How Real Estate Teams Attract Top Producing Agents
Episode Description:
Why do so many top-producing agents leave real estate teams? And how can you keep them around—while still growing your team? In this episode, Brian Icenhower breaks down the exact systems top teams use to not only recruit the best talent but also retain them as they grow into high-performing agents.
You’ll learn about the Matching Standard, a lead distribution model that aligns agent success with team support. Plus, Brian introduces the game-changing concept of "We" leads, a hybrid category that stretches your team’s lead pipeline while rewarding collaboration.
Whether you’re a broker, team leader, or agent, this episode delivers real-world strategies to build a thriving, scalable team structure.
What You’ll Learn:
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How to structure lead distribution to promote agent growth
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Why “We” leads are the secret to long-term team retention
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How top teams keep high producers from going solo
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What value-adds actually attract top agents
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How to build a team that scales without burnout
Resources Mentioned:
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📘 Learn more at: https://therealestatetrainer.com
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🎯 Book a Free Coaching Call: https://coachcallfree.com
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📩 Subscribe to our newsletter for weekly strategies
Book a FREE coaching call:
http://CoachCallFree.com
Enroll in our online courses:
http://www.IcenhowerInstitute.com
Sign up for coaching:
http://www.IcenhowerCoaching.com
Sign up for an Agent Management Portal:
http://AgentManagementPortal.com
Join the fastest growing Facebook Group for Top Producers:
https://www.facebook.com/groups/REagentRoundTable
Tuesday Jul 29, 2025
Tuesday Jul 29, 2025
Homes are taking longer to sell - how agents keep sellers happy by utilizing systematic customer service systems about listing exposure & agent marketing efforts.
Book a FREE coaching call:
http://CoachCallFree.com
Enroll in our online courses:
http://www.IcenhowerInstitute.com
Sign up for coaching:
http://www.IcenhowerCoaching.com
Sign up for an Agent Management Portal:
http://AgentManagementPortal.com
Join the fastest growing Facebook Group for Top Producers:
https://www.facebook.com/groups/REagentRoundTable
Tuesday Jul 22, 2025
Tuesday Jul 22, 2025
Learn the real estate manager training concept referred to as the "The Vacation Mindset" for managing both office staff & agents' volatile emotions that surround vacations from work.
Book a FREE coaching call:
http://CoachCallFree.com
Enroll in our online courses:
http://www.IcenhowerInstitute.com
Sign up for coaching:
http://www.IcenhowerCoaching.com
Sign up for an Agent Management Portal:
http://AgentManagementPortal.com
Join the fastest growing Facebook Group for Top Producers:
https://www.facebook.com/groups/REagentRoundTable
Tuesday Jul 15, 2025
Tuesday Jul 15, 2025
Learn how to become a successful real estate agent by focusing on the same activities and strategies as the top producing agents.
Book a FREE coaching call:
http://CoachCallFree.com
Enroll in our online courses:
http://www.IcenhowerInstitute.com
Sign up for coaching:
http://www.IcenhowerCoaching.com
Sign up for an Agent Management Portal:
http://AgentManagementPortal.com
Join the fastest growing Facebook Group for Top Producers:
https://www.facebook.com/groups/REagentRoundTable
Tuesday Jul 08, 2025
Tuesday Jul 08, 2025
Learn how to develop a system for social media marketing with your Instagram and Facebook business pages.
Book a FREE coaching call:
http://CoachCallFree.com
Enroll in our online courses:
http://www.IcenhowerInstitute.com
Sign up for coaching:
http://www.IcenhowerCoaching.com
Sign up for an Agent Management Portal:
http://AgentManagementPortal.com
Join the fastest growing Facebook Group for Top Producers:
https://www.facebook.com/groups/REagentRoundTable
Tuesday Jul 01, 2025
Tuesday Jul 01, 2025
Learn how realtors increase Facebook visibility (on Instagram too), to get more exposure & engagement by making these simple changes to posts, reels & other content they create to keep up with Meta's ever changing algorithms.
Book a FREE coaching call:
http://CoachCallFree.com
Enroll in our online courses:
http://www.IcenhowerInstitute.com
Sign up for coaching:
http://www.IcenhowerCoaching.com
Sign up for an Agent Management Portal:
http://AgentManagementPortal.com
Join the fastest growing Facebook Group for Top Producers:
https://www.facebook.com/groups/REagentRoundTable